How the flow works
A WhatsApp quotation flow lets a buyer send a materials list — typed, photographed, or forwarded — and receive a structured quotation back, without logging into anything. Santosh Electricals runs this over a catalogue of 2,000+ products; a contractor pricing a job sends a bill of quantities and gets priced line items in return.
Why it beats a contact form
A contact form asks a buyer to describe what they want in a text box and wait. WhatsApp lets them send the list they already have, in the app they already use, and get an answer while they are still thinking about the job. The drop-off between those two experiences is the difference between an enquiry and an order.
It also creates a thread. The next order does not start from zero — it continues a conversation that already has context.
What it costs
Included in a ₹2,00,000–3,50,000 B2B website build rather than priced separately, because for Indian distribution it is not an add-on — it is the primary conversion path. WhatsApp Business API messaging charges apply separately and are typically modest at distribution volumes.